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Our Mission
Experience the vibrant essence of Mexican traditions and culture as Sabor y Cultura arrives in Phoenix for an unforgettable celebration in the heart of the Valley of the Sun. This immersive event brings together the richness of Mexico through its flavors, sounds, and artistry, creating a truly spectacular experience for all who attend.
Indulge in authentic cultural and traditional foods, savoring the deep culinary heritage that has been passed down through generations. Explore the finest tequila, mezcal, and other Mexican distilled spirits, each crafted with care and representing the diverse regions of Mexico.
Feel the energy of live mariachi music filling the air, and be captivated by the beauty and precision of Ballet Folclórico performances, showcasing the colors, stories, and traditions that make Mexican culture so extraordinary. The night will be alive with celebration, community, and cultural pride.
By joining us, you're not only treating yourself to an evening of festivity and heritage — you're also supporting a greater purpose. Come savor the richness of Mexican culture with us, and together, let’s make a meaningful impact on our community!
What to expect
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Unlimited Tequila, Mezcal & other spirits tastings and the opportunity to meet many brand owners, master distillers and other industry professionals.
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Live performances by various performers including, mariachi, Aztec dancers, ballet folclorico and more.
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Various vendors offering a variety of unique items
Event tickets
VIP ticket: One (1) person admission including:
* SABOR custom collectible CTC Jarrito event glass & totebag.
* Entry starting at 1:00 pm for "Tequila Talk Sessions" hosted by various Master Distillers and Brand Owners (TBD)
* Complimentary appetizers for VIP guests from 1 - 3 PM.
Gen Admission 3 PM ticket:
One (1) person admission including:
* SABOR totebag, custom CTC Jarrito event glass
& spirits tastings .
* Entry starting at 3:00 pm.
Gen Admission 5 PM ticket:
One (1) person admission including:
* SABOR totebag, custom CTC Jarrito event glass
& spirits tastings .
* Entry starting at 5:00 pm.
Designated Driver/
Sober Entry Ticket:
One (1) person admission includes:
* SABOR totebag.
* 5:00 pm entry and NO SPIRITS TASTINGS.